Whereas before a man just needed to be the best looking guy at work to get a date with a colleague, now he needed to be in the top 10% of all men to get a date with one of the women in his city.” This is the double-edged sword of online dating.
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Do women have it a lot easier than men, and do hot people in general have it the easiest? Millward created 10 fake OKCupid profiles with similar sounding usernames, with the same written profile, personal stats, level of education, etc. Each account had a different photo of a man or woman of varying attractiveness.
However, it’s always good to back up hypotheses with facts, and that’s what Jon Millward did with this experiment, posted on his eponymous blog.
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